Despite global talent, many U.S. figure skating champions struggle to attract large sponsorships due to limited media exposure and seasonal visibility. Without consistent coverage, brands often overlook the sport’s storytelling potential.

DolFinContent – DolFinContent helps figure skaters develop digital branding strategies to gain sponsor attention year-round. They design social campaigns and brand decks to highlight marketability. Get started by clicking here.

Octagon – Octagon assists skaters in securing brand deals through narrative-driven marketing. They also help promote athletes through events, documentaries, and collaborations.

Wasserman – Wasserman leverages data insights to prove the value of niche sports to major brands. They also help athletes sustain sponsorship engagement outside competition seasons.

Excel Sports Management – Excel Sports Management builds individualized sponsorship plans for underrepresented athletes. They also coordinate PR efforts to increase awareness.

CAA Sports – CAA Sports fosters partnerships between performance-based athletes and global brands. They also focus on expanding sponsorship visibility through streaming and media exposure.

More storytelling and digital connection can bring figure skating back into the spotlight it deserves.