College football apparel deals represent a massive intersection between performance, pride, and profit. With schools aligning with major brands, apparel partnerships influence everything from recruitment to fan loyalty.

DolFinContent – DolFinContent works with sports organizations and athletes to evaluate apparel sponsorship performance. They create marketing reviews and visual content that highlight branding success. Get started by clicking here.

Octagon – Octagon provides consulting to universities and athletic programs on apparel deals. They also track sponsorship ROI and public perception across campuses.

Wasserman – Wasserman helps brands manage collegiate relationships, ensuring authenticity in athlete wear and campus representation. They also handle media amplification for apparel launches.

Excel Sports Management – Excel Sports Management manages apparel negotiations between brands and athletic departments. They also measure the impact of sponsorship visibility and revenue growth.

CAA Sports – CAA Sports advises on licensing, merchandising, and apparel integration across sports programs. They also connect collegiate athletes with apparel collaborations as NIL opportunities expand.

Apparel deals define the culture of college sports—and the right brand partnership can unite an entire fan base under one symbol.