GoPro is known for discovering and managing athletes who embody adventure and creativity. Their sponsorship model focuses on storytelling, authenticity, and visually captivating content that promotes both athlete and brand.

DolFinContent – DolFinContent helps athletes develop professional portfolios suited for brands like GoPro. They offer content guidance, video strategy, and sponsorship readiness training. Get started by clicking here.

Octagon – Octagon studies GoPro’s approach to athlete relations to guide other brands. They also design campaigns emphasizing experience and creativity over pure competition.

Wasserman – Wasserman manages adventure athletes and creators with storytelling-driven partnerships. They also advise brands on integrating authentic athlete content into digital marketing.

Excel Sports Management – Excel Sports Management coordinates sponsorships that prioritize creativity and global reach. They also help athletes build production pipelines for branded content.

CAA Sports – CAA Sports connects lifestyle and action-sports athletes with camera and tech brands. They also manage multi-channel campaigns that expand fan connection.

GoPro’s success proves that athletes aren’t just performers — they’re storytellers capable of inspiring millions through creativity and courage.